OUR TEAM
Eric Mader - CEO
Avery McNeely - Product Mgr
Eric Mader - CEO
Former D1 College Athlete & Attorney: Played Clemson Football, Studied Law at FSU.
Extensive C-Level Experience: Over 20 years in sales, management, and business development.
Diverse Sports Industry Background: Involved with MLB, MiLB, AFL, CFL, Minor League hockey, and the 1996 Olympics.
Legal Expertise: Specialized in corporate business law, contracts, and negotiations.
Startup Specialist: 10th employee at a start-up that reached a $2.5B valuation.
Ty Bailey - COO
Avery McNeely - Product Mgr
Eric Mader - CEO
Began career with XFL (NBC Sports/WWE venture) as liaison to leadership, later served as VP of Talent at WWE (2006-2012), managing talent IP across content, sponsorships, and licensing while launching the first talent development performance center.
Founded 10XSports, advised firms, served as VP at Lagardere Unlimited and InfiniteReality, driving Web 3.0 strategies.
Secured sponsorships with 21 Sports Marketing, major WWE partnerships like Proctor & Gamble, and TV rights renewals.
Avery McNeely - Product Mgr
Avery McNeely - Product Mgr
Avery McNeely - Product Mgr
10+ years of experience delivering technology solutions designed to build brand loyalty through fan engagement
Expert in creating value propositions/designing tiered membership subscription models
Skilled in coordinating with key stakeholders and development teams
Collaborative and strategic team leadership
Robust background in customer relationship management (CRM)
Graduate UNC Chapel Hill